Background
For a client's internal product sprint documentation, they needed to create a set of graphic illustrations & improvement on visual layout to provide clearer visual explanations.

The challenge
There were no existing graphic Illustration direction and hence there is a need to propose a few suitable direction for this organic beauty & care product client. Also, the problem with the existing editorial layout did not provide clear visual explanation to the product process.

The approach
The creative director set the overarching theme of organic, line-based vector illustrations. Building on this direction, I conducted research and proposed five distinct illustration styles branching out from the main theme and executed the illustrations. I also proposed a new visual layout of the process that helps to clearly indicate the contents.

The results
Out of the 5 direction, one of the proposed direction was selected and I created the set of illustration that is now used internally throughout the entire product sprint documentation.

Director: Miyasaka Arisa
Designer: Joycelyn Kwong